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Rockstar Speaker Hall of Fame

Who is speaking at the Rockstar Auto Conference? Check out the amazing lineup of speakers for Rockstar Auto Conference May 14-15, 2018 in Las Vegas, NV below.  Our speakers will be covering everything you could want to know about leadership, marketing and new technology that your dealership should be using.

Coach Sherry Winn

America’s #1 Mental Push-Up Coach | Originator of the Win Philosophy and WINNER Principles

Coach Winn is a sought after business mentor for corporations, organizations and teams who desire a WINNING culture. She is famous for helping leaders and team members get outside their comfort zones so they can live in their success zones.

Rockstar Opening Keynote – Unleashing the Winning Leader Within You: Monday @ 11:00am

Anthony Alagona

National Sales Trainer, Motivational Coach

Anthony Alagona is a highly recognized national sales trainer who specializes in business development, phone sales, and motivational coaching. Anthony works with dealerships and their business development centers all over the United States to effectively create and handle more opportunities to do business.

What makes Anthony different than most trainers? Anthony likes to “Lead By Example” and not only teach his strategies and techniques but also implement them while onsite to demonstrate their effectiveness!

Rockstar Session: How to be a Rockstar on the Phones

Frank J. Lopes

The ”Marketing Guy For Car Guys” | Vice President of FB Digital and Forrest & Blake Marketing & Advertising in New Jersey.

Frank built one of the largest advertising agencies in New Jersey and grew sales from $0 to over $30M in just 5 years. During that time, Frank led the marketing and advertising efforts at some of the largest Automobile Dealerships in the NY/NJ area, and was the first and only advertising agency of record for Gary Vaynerchuk at Wine Library from 2004 to 2009.
Frank has been quoted various national publications such as Fast Company, INC, Dealer Magazine, Dealer Marketing Magazine, Dealer Solutions Magazine and many others.  He speaks out on controversial issues facing the automobile industry and is an evangelist for positive change and the customer experience. Frank is also a mentor and personal coach to members of the automotive community nationwide.
Rockstar Session: How’d they do it??? Secrets of the highest volume dealers.

Joe Cala

Owner / Managing Director

Joe Cala is the Owner of JC Training & Development, LLC. Joe is a source of inspiration and motivation in positivity & sales strategies! Joe has a unique and wide range of experience in the Automotive Industry and the Public Speaking circuit. Through Joe’s motivational messages, practical life lessons, leadership, management and business practices learned from his 20 years of ministry along with the Automotive Industry, Joe has helped people of all ages and from all walks of life around the world to discover their purpose and thrive in their personal destiny.

In the Automotive Industry Joe brings close to 20 years of experience covering roles from Showroom Sales, Internet Sales (Cradle to Grave Model), Director of Sales BDC, Director of Service BDC, Corporate Executive Meetings, Conference Speaker, Seminar Speaker, NADA Convention Speaker, General Manager of Award Winning Training Company and New Franchise & Used Management Experience! You can visit Joe’s website at and see more about him.

Mark Tewart

Author of How to be a Superstar

Mark Tewart is a recognized expert and thought leader on sales, sales management and dealership operations in the automotive industry. Mark has been in the automotive industry for over three decades in Sales, Leasing, F&I, General Manager, speaker, trainer and consultant. Mark has many times been one of the top-rated speakers at the NADA and NIADA Conventions.

Mark has spoken at state and local conventions, 20 Groups and most all of the automotive industry seminars. Mark has been a featured writer for many years for magazines such as CBT News and AutoSuccess Magazine. Mark currently has the top rated TV show on CBT News titled, “On The Mark” with Mark Tewart. For over two decades, Mark has trained and consulted with dealers all over the US and Internationally. Mark was a pioneer in creating the first online training in the auto industry in the 1990’s. Mark is author of the best seller, “How To Be A Sales Superstar” and is a longtime Professional Member of the National Speakers Association and The Authors Guild.

Mike Phillips

Digital Marketing Executive at McCloskey Motors

Mike Phillips, Digital Marketing Executive for McCloskey Motors, and host of the leadership based podcast THE FRONT is a top performer in business with over 25 years of sales, management, coaching, and leadership experience. Mike takes pride in being a family man.

Mike has expertise in leadership, business management, finance, sales negotiation, sales training and marketing and digital advertising. Mike can be contacted by phone (719) 492-2082 or at

Rockstar Session: Your Front Line Drives Your Bottom Line

Scott Pechstein

Vice President, Sales | AutoWeb, Inc.

Scott Pechstein started out in Automotive retail in the 1990s and then joined Autobytel in May 2000. Today, Scott serves as Vice President of Sales for Autobytel where he manages sales and account management along with Autobytel’s broad range of industry leading products, and serves as an automotive industry spokesperson, a company news media spokesperson, and lead trainer of the Autobytel Dealer Insight Series.  Scott is a two time NADA Convention speaker in addition NADA 20-group, Driving Sales Executive and Presidents Club, Digital Dealer, IS-20 Group, Global Classified Summit, Women in Automotive, Internet Battle Plan, CBT News,  Auto Con, Innovative Dealer Summit, and multiple State Dealer Association speaker.

You can reach Scott at

Rockstar Session: Conquest or be Conquered

Timmy D. James

Chief Operating Officer at Flick Fusion Video Marketing

Tim James is a dynamic leader and sales strategist with more than 20 years of demonstrated success in driving multi-million dollar revenue growth, while providing visionary leadership in highly competitive markets. Tim is the Chief Operating Officer at FlickFusion Video Marketing and has a long track record of success, implementing innovative product, marketing, and sales strategies. Tim is a known industry innovator in Product, Sales, and Marketing strategies with successes including multiple Automotive Industry Start Ups such as HomeNet Automotive, Online Drive, and FlickFusion Video Marketing. Tim also has a passion to educate and is an accomplished Automotive Industry Speaker and regular content contributor to many of the industry’s top trade shows, webinars, magazines, and blogs.

Tony Dupaquier

Director of The Academy

Tony Dupaquier is considered the industry’s most forward-thinking F&I and sales trainer and consultant creating The Academy’s Y.E.S. Processes. Tony leads the 10 certified trainers and in-dealership developers at The Academy as the Director of The Academy. Tony earned a degree in Communications from Sam Houston State University and has since become a 27+ year veteran of the automotive industry.
He has held nearly every position in variable operations, from salesperson to General Manager, and is a former Nissan National Walk-Around Champion. Tony has been a featured workshop presenter at the NADA Convention for a number of years, addressed international dealer groups on F&I and sales techniques, and spoken at numerous 20 Groups and dealer associations. He also contributes F&I articles to many industry publications. As Director of The Academy, Tony is responsible for its direction, training material, and marketing. Tony currently resides in Austin, Texas.

Mat Koenig & Chris Speer

Rockstar Conference CoFounders

Mat Koenig and Chris Speer founded the Rockstar Auto Conference in 2016 with the vision of helping people actually leave a conference better than when they arrived. Each Rockstar event is created with unique content from our rockstar speakers to ensure that attendees have an exciting, educational experience. During the Rockstar events Mat Koenig functions as emcee while Chris runs the daily operations.

Katie Mares

Brand Experience Expert

Katie knows the challenges organizations encounter as they strive to design a customer service program that is sustainable and has an impact in the marketplace. She also knows that developing a program is one small step to success, it is the tools and implementation plan that makes a program take flight.

Using her experiences as a CEO, building company infrastructure and designing customer experience programs, Katie is now a leading voice inspiring positive, actionable change in the dealerships and organizations and women she partners with. Katie has earned her Master’s in Adult Training and Development and is a Certified Training & Development Professional.

Kerri Wise

Vice President, Industry Education and Relations

Kerri Wise is VP, Industry Education and Relations at TrueCar. Her automotive career spans 20 years, establishing herself as an expert on today’s evolving automotive consumer and the best practices on reaching, connecting and selling to them. She often shares these insights and trends with thousands of dealers, as a regular speaker at major conferences such as NADA, Digital Dealer, Driving Sales and several other events nationwide and internationally.

Kendrick Shope

Kendrick Shope is the creator of the leading sales training for women entrepreneurs, and the Authentic Selling® process which has created millions of dollars in revenue and new business for her clients. Kendrick’s community the Authentic Selling® Community, TV show, and podcast, reaches nearly 100 thousand followers in six continents.

Lisa Copeland

With more than 25 years of proven success, Lisa Copeland is a powerful female keynote speaker, a business leader and a dedicated pioneer in sales and brand strategy. She has been a trailblazer, revolutionizing the automotive industry and has received many awards and honors along the way, including:

Sean Welsh

Sean Welsh is the CEO and co-founder of Car Biz Done Better, a vendor agnostic, dealer advocate whose sole purpose is to work with dealers to understand what is working in their digital marketing to avoid waste and overspending. For the last 20 years he has spent his waking life honing and refining digital skills. Sean speaks two languages: Sales and Digital. His introduction to the industry coincided with the rise of the Internet sale in the late 90’s, and since then Sean has worked through every level of the industry from Salesperson to Manager to Internet Director, Private Digital Consultant, Consultant for a major OEM and finally Owner and Operator of Car Biz Done Better. Sean is uniquely qualified to act as a digital resource, advocate and partner for his clients. The only goal is to provide clients with the confidence to make informed decisions about their digital marketing in this world of digital uncertainty and big data. And now he wants to work with you so you can do the same for your clients.

Michelle Denogean

Michelle has been at the forefront of digital marketing for more than 15 years as a thought leader and practitioner. At Roadster, she oversees all marketing and analytics efforts. Prior to that, Michelle was CMO at Edmunds, where she led the integrated brand vision and set the marketing agenda for both consumer and dealer audiences. Before Edmunds, Michelle held executive level roles in marketing and product leadership at eHarmony and She is an alum of UCSD and holds an MBA from Pepperdine University.

Sean Kelley

Prior to entering the car business, Sean believed leadership was the key to ensure his Special Operations team would survive two combat zone deployments. Sean Kelley #TheCarBizCoach has since applied those same leadership principals to automotive management, and successfully lead dealers for a decade: lowering turnover, increasing profit, customer retention, satisfaction, and setting first-time regional records. Sean’s passion for coaching and people development led him to be Chief Business Development Officer of DriveCentric CRM where he helped them double their annual revenue. Now, as CEO of Car Motivators and President of Next Sale App in the state of Missouri, Sean and is coaches work with dozens of dealer groups, and hundreds of sales managers across the country to achieve great results through their people and technology. Sean was ranked 10 in the top 100 sales coaches to watch by Ambition. In addition, voted Sean top sales and leadership consultant of 2018. These awards are a result of creating winning cultures at car dealers across the country with his unique self-developed approach to coaching and people development, D.R.I.V.E.C3™. Sean believes adding value to others is the reason he has elevated into the top 5% of coaches, in the world.

Anthony Santangelo

Anthony Santangelo has been in the car business since 1997. He sold 3,486 cars in his career and was ranked in the top 1% in the country for CSI from 2012-2016. He is currently a National Sales Recruiter and Trainer for AutoMax Recruiting and Training and is one of the Authors of 10X Mindset Habits. His passion, integrity and work ethic are second to none; which shows in his goal of positively effecting everyone he interacts with in becoming a better person.

Christian Jorn

President of Remora, Christian Jorn is the expert this industry has looked to since 2008 for web and search engine marketing innovations. Also, this guy sold cars! Now, Remora is the clear thought leader for digital domination and is still the undisputed leader in organic search results for car dealers. Christian and Remora dominate markets by developing enterprise search technology for dealers that require an unfair advantage.

El Patronn

Managing Partner & CEO

Rudy T. AKA EL Patronn, is an automotive industry executive with over 15 years of retail experience. He is the Managing Partner / General Manager of the #1 Mitsubishi Dealership in the Northeast, in Brooklyn Mitsubishi. He has sold over 36,000 vehicles, ran 6 successful dealerships and has built a social media empire with close to 1 million followers worldwide.

Velko Tuhchiev

Velko Tuhchiev is best selling author,nationally recognized sales teacher, a top producer in the automotive industry, leader motivator, father, and entrepreneur. Immersed in the sales industry, he has an intimate knowledge of the world of sales because he has sold and delivered nearly 3,000 automobiles, in his career as an automotive sales consultant, and has been able to achieve that success working only four days per week thanks to his repeat and referral clients.

Devin Rouff

Northeast Regional Director for Digisphere Marketing

Devin Rouff is the Northeastern Regional Director for Digisphere Marketing. An automotive veteran of over 10 years in the industry. He has excelled at everything from selling cars, desking deals, to hiring and training successful BDC departments, and implementing digital marketing strategies for high volume dealerships within the Atlantic Auto Group, a $1.1-Billion-dollar auto group based out of Long Island, New York.

Terry Lancaster

The story you tell the world changes your world.
Terry has worked with thousands of successful businesses offering proven strategies for making the cash register ring.

His book BETTER! Self Help For The Rest Of Us is an Amazon #1 Best Seller with glowing reviews from around the world thanking me for the understandable, actionable, life-changing ideas and stories. He is a contributing writer for Forbes, The Good Men Project, and Dealer Marketing.

He has spoken to audiences from coast to coast at TedX, The National Association of Broadcasters, and the National Automobile Dealers Association.

Along with Mary, his wife of 29 years, they are the proud parents of three daughters and Terry spends most of my free time, like every other middle-aged, overweight, native southerner, at the ice rink playing hockey.

Shawn Thomas

Shawn is an Entrepreneur, Angel Investor,
and Mentor to thousands.
When we think of entrepreneurs we think innovation, creativity, problem solver, and passionate. When people meet Shawn, that is exactly what they see. He is a big picture thinker with a keen ability to take those big ideas, turn them into action, and get mind-blowing results. Shawn has built a reputation of being the guy you call when you need help and have questions in business. He has spent decades building an expansive network of leaders in business and shares those resources with people he mentors or invests money.

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