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Lisa Copeland

Lisa Copeland

With more than 25 years of proven success, Lisa Copeland is a powerful female keynote speaker, a business leader and a dedicated pioneer in sales and brand strategy. She has been a trailblazer, revolutionizing the automotive industry and has received many awards and honors along the way, including:

  • Awarded Top 100 Women in Automotive Industry
  • Named to Board of Directors of Women in Automotive
  • “Women of Distinction” award, named by the Girl Scouts CTX
  • Named one of the Five Most Powerful Women in Austin by the Austin Business Journal
  • Led the first FIAT retailer to break the NAFTA sales record by selling more than 100 new FIAT 500’s in one month
  • “The Walter P. Chrysler” Award for sales and service excellence, FCA’s highest honor.
  • Named “Outstanding Business Leader 2014” by Northwood University

Lisa’s consulting firm Lisa Copeland Global Enterprises (L.C.G.E.) helps business owners and entrepreneurs build more scalable and successful businesses that generate more profit through her strategic “The Art of the Big Sell”, focused on selling a movement over a product, with a vast client list that includes Google, Subaru N.A, Dell, State Farm, H&R Block and many more.

Lisa has spoken to more than 100 companies all over the country and her success story has been featured in prominent publications including the Wall Street Journal, the New York Times, Marie Claire, Bloomberg and Automotive News. She is the co-author of her second book Crushing Mediocrity: 10 Ways to Rise Above the Status Quo and is preparing to release her next book.

Rockstar Session – Authentic Leadership:
Leading Through Change, Challenge and Chaos

Lisa Copeland teaches sales organizations about Purpose + People = Profits. Her proven formula for success outlines how high-performance organizations deliver extraordinary sales results by creating a “Sold-Out” culture where people believe that what they do matters. Increased employee engagement, retention and ROI are the proof. During her keynote, Lisa explores what she believes is the “secret sauce” that businesses are looking for today. What will be discussed are her success six components.

  • The Belief Factor
  • Customer Centric Team
  • Developing Agility
  • Root For Each Other
  • Becoming Accountable
  • Developing your legacy

Lisa used these six proven principles when she relaunched the automotive brand FIAT to the United States. Her team was ‘mission-driven” the result was, that in the lands of trucks and SUV’s her team broke the world sales record with a microcar. Lisa will give practical applications to start using TODAY, so you can bring back to your teams. Whether you’re an entrepreneur or a Fortune 500 these success principles are a proven success track.

Lisa will teach your team how to root out the competition, build a winning strategy that will guarantee success! She will demonstrate how to execute fearlessly and strategically to align your sales efforts to increase the bottom line.

She will teach new ways to differentiate your business from the competition; your business’s strengths and unique value (that you might be overlooking); identify your ideal clients and learn what they really need; segment your market to make prospecting and selling more efficient; create a powerful selling message that speaks to the head and the heart.

The way most companies sell is not aligned with the way people buy. My strategies and tactics bring sellers and buyers into alignment so companies can grow and increase ROI.

It’s time to stop thinking in the past and instead get fearless about how to engage customers and grow your bottom line!

Rockstar Automotive Leadership Event in Las Vegas 152 Days 13 Hours 10 Minutes 42 Seconds